Join Us - On The Road



On The Road: Las Vegas
Las Vegas Convention Center
Monday, August 5, 2013 - Tuesday, August 6, 2013

To view speaker line-up, seminar descriptions
and schedule please download the
On the Road Program Guide.

  Here is the list of Speakers and Tracks:

Amanda Reed
All Up In Your Business
Monday 4:15-5:45 PM
Sponsored by Black River Imaging
  Amanda Reed of Kick Arse Photography will discuss the importance of a business plan and how to modify a plan to suit your needs. Business is all about the customer connection and your community relationships. By describing how she puts her name in the mouths of potential clients, Reed will help you get to the next level as she gets all up in your business.

Sandy Puc
Marketing for Life
Monday 2:15-3:45 PM
Sponsored by Bay Photo
  The business of photography is often what stands between a great photographer and a successful studio. See how Sandy Puc’ took her business from
a fledgling studio run out of her master bedroom to a fast-paced high volume
studio hosting nearly 2,000 sessions each year. Finally, see how she
slowed her business down to less than 600 sessions per year by tripling
sales averages through her current boutique studio business model.

No matter what your current situation, Sandy has experienced it too
and can show you how to make it work for you. Ultimately the real goal is
to have a life to enjoy the people you love. Through good marketing and a
successful system Sandy aims to show you how.

Joe Simon
A Journey in Visual Story Telling
Monday 2:15-3:45 PM
Sponsored by Panasonic

  Join wedding cinematographer Joe Simon as he breaks down his film productions and shows how he crafts each of his storylines step-by-step. Wedding and event photographers looking to push their skills to the next level will benefit from Simon’s knowledge and the inner thinking behind his shoots and cuts to make your films stand out from the rest.

Jen Hillenga
Identify, Innovate, Create
Monday 11:45-1:15 PM
Sponsored by Millers

Jen Hillenga will discuss how she developed one of the leading high-end portrait studios for high school seniors in the Midwest by identifying her client base, innovating with marketing campaigns and creating compelling images. She’ll cover the psychology of marketing to high school seniors, creating a dynamic client experience in the studio and the sales and pricing techniques needed to establish a highly profitable business model.

Jim Garner Jim Garner
Transform Your Studio & Unleash Your Greatest Potential
Monday 8:15-9:45 AM
Sponsored by Graphistudio
  Jim Garner shares lessons, tools and techniques from his long and successful career as a top portrait, wedding and commercial shooter. Learn his “story shooting” approach, focused on great client experiences rather than traditional picture taking. The journey from a picture-taker to an art-focused creative offers enormous benefits, from spectacular imagery to increased revenue. Garnet will show you how to halve your workflow, while quadrupling profit potential.

Chuck Arlund
Hot, Sexy Light
Tuesday 4:15-5:45 PM
Sponsored by Millers
Watch our video Interview with Chuck
  Learn how to walk into any lighting situation without fear and nail the image. See inside Chuck Arlund’s head as he transforms his vision into an image. Learn how he utilizes whatever is around to create the light—everything from his own modifiers to broken mirrors.

Rafael “RC” Concepcion
Professional Portrait Retouching (The Basics)
Tuesday 10:15-11:45 AM
Sponsored by Kelby Training

Photographers get paid for shooting, not retouching, yet everyone expects fully retouched results. In this seminar you’ll learn how to get pro-quality, retouched final images without spending hours on every file. Rafael “RC” Concepcion will present step-by-step methods for fixing, enhancing and finishing your portraits in Photoshop. You'll also learn the best techniques for enhancing facial details and subtle body-sculpting tips to make your subjects look their best.

Matt Kloskowski
Organizing Lightroom
Monday 8:15-9:45 AM
Sponsored by Kelby Training
  We’ll start by importing photos into Lightroom to show you the entire process from beginning to end. With our streamlined Lightroom workflow you’ll learn how to manage your photos correctly from the start, to work faster and more efficiently. Make the most of built-in automation tools, see how to geo-tag files and organize by location and learn dozens of shortcuts to keep you ahead of the competition.

Mary_Virginia_Swanson Mary Virginia Swanson
Understanding the Value of Your Work within Multiple Markets
Monday 11:45-1:15 PM
Sponsored by American Society of Media Photographers (ASMP)

One of the most exciting recent developments for photographers is the growth of new markets for their work. Whether a print is shown on a museum wall or in a corporate office, reproduced to promote a book cover or advertise a product, the value of that photograph is different for each buyer. In this seminar, Mary Virginia Swanson will provide an overview the value of your work within today's photography marketplace.

Peter Hurley
The Art Behind The Headshot: Top 10 tips
Tuesday 8:15-9:45 AM
Sponsored by B&H

In this class Peter delves into his top 10 most critical tips for creating a successful headshot.  You'll get his take on positioning your subject along with insight as to how you can pull creative and captivating expressions out of your subject.  These tips are rooting in Peter's firm belief that direction in portraiture is the icing on the cake, so these gems are sure to get you firing in the right direction whenever someone steps foot in front of your camera.

Ryan Schembri
Ryan Schembri
Shooting Weddings with Confidence
Tuesday 2:15-3:45 PM
  Ryan Schembri will show you how to hone in on your approach to every wedding day or pre-wedding shoot to proceed with confidence, inspiration and the ability to find the right light. He’ll offer tips for posing your subjects and talk about executing images that combine confidence, inspiration and emotion. He’ll also discuss how he sells his image making skills, the client experience and delivery of the final product.
Colleen Wainwright Colleen Wainwright
Build a Better Business through Branding, Marketing & Sales
Tuesday 11:45-1:15 PM

Sponsored by American Society Media Photographers (ASMP)
   In today’s highly competitive photography market, talent alone won’t get you far. To grow a successful business, you need a solid understanding of branding, marketing and sales. Full of practical tips and actionable advice, this lively and pragmatic seminar will help you find the right prospects for your business, engage them effectively and close the deal.

Ben Lowy Ben Lowy
Building an Innovative Career
Monday 4:15-5:45 PM
Sponsored by American Society Media Photographers (ASMP)
  By embracing innovative tools to create and distribute aesthetically provocative images, award-winning photojournalist Benjamin Lowy has differentiated himself from the competition while engaging new audiences through the intelligent use of social media. Lowy’s intimate and powerful images frame a candid discussion of how he has used new technologies to develop his career, disseminate stories through non-traditional platforms, maximize his impact and monetize his work.

Jenna Close Jenna Close
ASMP's Photo Business Boot Camp
Monday 10:15-11:45 AM
Sponsored by American Society Media Photographers (ASMP)
  Building a successful photography career takes more than great pictures. You need a solid understanding of core business skills. This engaging and informative seminar provides a comprehensive overview of the essential business tools all photographers must understand. From insurance and taxes to licensing, pricing and paperwork, you’ll get the needed tools, knowledge and resources to build a successful business as an independent creator.

Jeremy Cowart
The More You Know Technically, The More You Can Achieve Creatively. Lighting, Life and the Pursuit of a Unique Vision
Monday 10:15-11:45 AM

Sponsored by B&H
You know your gear. You know your lights. But do you know the vision for your photography? Your brand? Your life? Does it matter? Come hear Jeremy Cowart speak on how he combines all of the above in a wide-ranging session from both the celebrity portrait world and the humanitarian world.

Moshe Zussman
Sponsored by B&H

  Note: Speakers and Tracks are subject to change

Hotel Information

Dates Location Hotel Rate
August 5-6 Las Vegas
Convention Center






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